A FOCUS ON PEOPLE WHO LIVE OR WORK IN THE COUNTRYSIDE
The team at Far-sight RESEARCH also offers specialist consumer research capabilities in the villages and countryside of Britain. We can explore both wider issues among rural populations, whose views and priorities have often been under-explored, AND we can focus especially on rural issues. We can do this by a variety or combination of approaches, including rural area focus and discussion groups and surveys that help to segment country-dwellers into groups (e.g. of voters, consumers, residents, different types of workers or retired people) that may have aspirations or characteristics in common.
Contact us for further details at RuralINFO@far-sight.co.uk
Our rural research programme is managed by Tina Cunningham in association with our research director, Jonathan Barker. You can contact Tina on Christina@far-sight.co.uk
or e-mail Jonathan Barker direct at Jonathan@Far-sight-Research.com.
We will also be publishing (on the web and in print) a small series of
Far-sight GUIDES to .
More details will be available here this summer.
Meanwhile, just give some thought to these maps, reflecting changes over 30 recent years in one little island... Rural life is changing: we can help you explore the experiences, aspirations and changing preferences of people who live or work in the countryside.
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TRANQUIL AREAS IN ENGLAND, 1990s,
(reduced by 73% since the 1960s)
map source: CPRE, 2001
Some other useful LINKS:
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